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Merged on Paper. Divided in Practice.
Merging firms is one thing. Merging cultures is another. Without alignment, even the best strategy struggles to deliver results.
Jonathan Lancaster
May 1, 20251 min read


The Future of the Mid-Tier:
Mid-tier accountancy firms face a defining choice. As consolidation accelerates, some see scale as the only route forward. Others believe independence still offers an edge through focus, culture, and client connection. The firms that balance control, growth, and identity will shape the profession’s next chapter.
Jonathan Lancaster
Apr 16, 20252 min read


Is AI the Next ‘Partner’ in Accounting?
AI won’t be the next partner in name, but it’s already changing who gets there. The firms that adapt fastest will turn technology into a true advantage.
Jonathan Lancaster
Apr 7, 20251 min read


Introducing the C.O.M.P.E.T.E Opportunity Qualification Framework for Professional Services Firms
Discover how the C.O.M.P.E.T.E Opportunity Qualification Framework helps professional services firms assess, qualify, and focus on the right client opportunities with greater confidence.
Jonathan Lancaster
Nov 18, 20242 min read


Beyond the Numbers: Three Critical Dimensions for Lasting Success
In today’s competitive landscape, balancing the dimensions of Self, Team, and Task is crucial for effective leadership. This article explore
Jonathan Lancaster
Aug 6, 20243 min read


Should I use an agenda when meeting with clients and prospects?
From my personal experience, the answer is nuanced. Agendas are an exceptionally valuable tool, offering a structured approach that can lead
Jonathan Lancaster
Jul 19, 20242 min read
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