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At the heart of our approach is you and the dedicated team behind your firm. We firmly believe in the power of human potential. By combining our practical experience and capabilities with the guidance of our expert advisors, we strive to foster your personal and professional growth.


Together, we work towards helping professional firms like yours unleash their true potential, nurturing your talents, and empowering you to achieve remarkable business growth.

Read about our Co-Founders below

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Jonathan Lancaster

Co-Founder | Managing Director

With two decades in business and commercial sectors, Jonathan has progressed from trainee to leadership roles. His expertise lies in empowering individuals and teams in various sectors such as law, accounting, and consulting, equipping them to win new business and deliver exceptional client value.

Jonathan helps firms enhance key performance metrics by aligning strategic goals with targeted support. Holding an MSc in Business Development and Innovation from the University of Ulster and certified as an executive coach by the Integral Institute, he combines his knowledge and practical expertise in landing complex deals and enhancing client value. Jonathan's holistic approach fosters professional growth and fuels successful business development pursuits.

Jim Irving

Co-Founder | Advisor

With an impressive trajectory spanning over four decades in business, Jim Irving has excelled from a trainee to managing multinational corporate Sales and Business Development teams. His vast expertise covers direct B2B strategies, consulting, and professional services sales, further solidified by his tenure as the UK MD for a global software leader.

Over the past decade, Jim has dedicated his efforts to mentoring start-ups and small to medium-sized enterprises, honing their sales skills and strategies, pipeline and deal management. An active 'Entrepreneur in Residence' for Catalyst at the Northern Ireland Science Park, Jim is also the esteemed author of three Amazon bestsellers and a guest lecturer at two leading universities. His insights and approach amplify business development capabilities, enabling firms to thrive.

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Our advisors come from diverse backgrounds and bring substantial professional services experience.

Are you interested in working with us to support our clients?

Enquire with Jonathan Lancaster here to explore possibilities. 

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Matthew Arrowsmith-Brown

Time to Think Coach | Retired Law Partner

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Michael Black

Chartered Accountant, Chairman Displaynote Technologies

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Noel Clerkin

Director, Wiser Working - Head of Resilience and Performance

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